Kochava provides a comprehensive attribution and analytics platform that measures advertising effectiveness across mobile, web, CTV, and OOH/DOOH channels. Their multi-touch attribution models help advertisers understand the full customer journey from digital ad exposure through physical store visits and purchases.
SaaS · Enterprise
Industry-leading CPG market measurement, analytics, and sales lift studies for retail media (formerly IRI + NPD).
SaaS · Enterprise
Purchase-based advertising effectiveness measurement connecting media exposure to real sales.
Hybrid · Enterprise
Shopper intelligence platform delivering personalized digital media and in-store offers.